Tuesday, November 20, 2012

Hickory Farms Pack and Go Picnic Tote {Review & Giveaway}

Hickory Farms logo
When it comes to gift-buying for the holidays, it never fails that I'm met with the same problem of having my creativity run out after my second or third purchase. I'm not sure what happens, but my ideas seem to stop coming and people end up with the same boring things that they always do. Gift card, anyone?

It would be nice to surprise someone with something unique though, wouldn't it? Just to see the look on their face or receive the happy phone call later from a good friend, teacher, co-worker or anyone, really, who had the pleasure of receiving something different and delicious.

Something like a stylish and unique Pack and Go Picnic Tote from Hickory Farms.

Pack and Go Picnic Tote

For more than 60 years, Hickory Farms has been committed to personalized service and brings the best of Midwest values and unwavering quality to consumers in North America and the U.S. Armed Forces all over the world.

From their humble beginnings of hand cut cheese sold at Ohio county fairs, to their holiday stores and kiosks, to easy online shopping, their dedication to quality is unsurpassed and gets stronger every year.

Even better, Hickory Farms has made an effort to become a better global citizen by changing their packaging to environmentally friendly materials and helping end childhood hunger in America by raising over $1.9M for Share Our Strength's NoKidHungry Campaign.

Combine all of that with an extra-large, insulated tote that comes packed to the brim with flavors the family will love to share, and there isn't much more that the Pack and Go Picnic Tote could include!

Hickory Farms Pack and Go Picnic Tote

The Pack and Go Picnic Tote itself is a durable, insulated tote with a zipper closure to keep all of your treats safe and secure.

Inside, you'll find Hickory Farms savory beef and turkey sausages, Farmhouse Cheddar Cheese and crackers, and the whole thing topped off with the sweet indulgences of peppermint cookies and peanut brittle.

Hickory Farms review

What a perfect mix of holiday goodies! This gift includes Signature Beef Summer Sausage (7 oz), Turkey Summer Sausage (5 oz), Farmhouse Cheddar (4 oz), Holiday Pretzels (7 oz), Peanut Brittle (4 oz), Dark Chocolate Peppermint Cookies, White Chocolate Peppermint Cookies, Mini Melt Away Mints (4 oz) and Olive Oil & Rosemary Crackers (1.5 oz).

The variety of snacks inside are just right so that there is something for everyone. Suitable for an individual gift or for an office or family to share, the nine items in this Pack and Go Picnic Tote are as appealing as they tasty.

As well as making a fabulous gift, I love the idea of this Tote (or another of Hickory Farms' delicious items) being a part of a family tradition around the holidays. Bring one to visit with relatives every year and suddenly your family will be part of a delicious tradition that everyone looks forward to!

Currently, a few of our traditions these past few years have included making gingerbread houses, decorating sugar cookies (as well as leaving a few out for Santa), going to see holiday light displays, and more.

But my favorite? One that I started when the girls were born and have managed to continue. Each year I take a photograph of each of my kids in front of the Christmas tree, which I then crop, shrink, print out, label with the year, and put into a small frame hung on ribbon... to become an ornament for future years!

I absolutely love seeing these ornaments hanging on the tree and being able to compare how the girls have changed over the years!

holiday photos
Just picture these dated and hung in small silver frames by red satin ribbons! LOVE!

What holidays traditions do you enjoy each year? Hickory Farms would love to see them with Instagram pictures or a Pinterest board using the hashtag #HickoryFarmsMom so that they can keep up with your family!

If you're looking for a way to surprise a lucky recipient in your life this year, just think of how pleased they'll be when they find that Hickory Farm's savory beef and turkey sausages pair perfectly with their Farmhouse Cheddar Cheese and crackers. Top it all off with the deliciousness of peppermint cookies and peanut brittle and they'll have a picnic they won't soon forget!

Retailing for $60, the Pack and Go Picnic Tote would make a great gift or addition to your holiday traditions. And, thanks to the generosity of Hickory Farms, one person will be able to do just that, because...

One lucky person will win a Pack and Go Picnic Tote
from Hickory Farms!

Hickory Farms giveaway

(Enter with the Rafflecopter form below. If you have any questions or problems entering, there is a video tutorial found here that can help.)

a Rafflecopter giveaway

A big thank you to Hickory Farms for providing a Pack and Go Picnic Tote for me to review as well as for one lucky giveaway winner. The opinions shared are my own and honest and if you really need to see more, click here to see how I roll.   

400 comments:

«Oldest   ‹Older   1 – 200 of 400   Newer›   Newest»
Anonymous said...

We go and cut down our Christmas tree as a family :}

Suburban prep said...

We bake a warm fresh batch of chocolate chip cookies after Christmas Eve mass for "Santa". This has meant so much to my siblings and I that we brought this traditions to the families we created when we got married.

Ann Fantom said...

My favorite Christmas tradition is baking Christmas cookies with my daughter.

abfantom at yahoo dot com

Jane said...

My favorite tradition is opening the presents...and hoping to win this one!
just4jane4@yahoo.com

redfuzzycow said...

my favorite tradition is baking LOTS of christmas treats! (jennifer reda)

Johanna said...

We drive around and see the Christmas lights!

BethElderton said...

One of our traditions for Thanksgiving is to gather around and listen to Arlo Guthrie's "Alice's Restaurant" :D
bethelderton59 at gmail dot com

Candice said...

We do one present on Christmas Eve, and the rest Christmas morning.

karen said...

We open one gift each on Christmas Eve, then the rest in the morning...

karen said...

would love to give this to my son for Christmas, hope he'll share with me. lol

Ruth said...

As I have gotten older I go to see grandchildren open their presents.

Darlene said...

We always get together with family for good food and friendship.

Marti Tabora said...

We get together every year and decorate sugar cookies.

jessica said...

We go see the nutcracker ballet every year!

jek9880 at gmail dot com

Danielle M. said...

Decorating the tree the day after Thanksgiving

debbie said...

We get our Christmas tree on my birthday.

FireRunner2379 said...

Running in the local Turkey Trot 5K on Thanksgiving morning.

d schmidt said...

We bake cookies together on Christmas eve for Santa

(rafflecopter d schmidt)

Kelley F said...

My favorite Christmas tradition is making gingerbread men cookies with my kids and then giving them to friends and family.

Francofamily4@aol.com

Gala said...

we are baking special holidays cookies together

Jenny Stanek said...

We wear Christmas pajamas to bed on Christmas Eve

orangestar17(at)hotmail(dot)com

cjabdelnour said...

BECAUSE MY DAD WAS A FARMER WHEN I WAS YOUNG, WE OPENED PRESENTS ON CHRISTMAS EVE. I HAVE CARRIED THAT TRADITION ON WITH MY FAMILY. Cheryl Abdelnour cjabdelnour@hotmail.com

Magela said...

My favorite Christmas tradition is going to our Christmas Music night at our church.

Unknown said...

Just Having Friends and Family over for dinner. Thank you. Jerri Davis

Unknown said...

making cookies & sharing them with my neighbors

scottsgal said...

we put up a huge Dept 56 village display each year
msboatgal at aol.com

Wild N Mild $$$ said...

We go the Winter Carnival and see Santa.

Jennifer Rote
wildnmild4u at yahoo dot com

Anonymous said...

We always drive around and look at lights:)

jmatek AT wi DOT rr DOT com

cloud10277 said...

We always set up the Christmas tree the day after Thanksgiving.
cloud10277@hotmail.com

cupcake mama said...

We drive around town to see the lights, let the kids open one present that we pick (always a new pair of jammies), then let them open a group gift (always a new dvd). We then get cozy in our new jammies and watch a movie!
Rafflecopter name:Mechele JOhnson

Ellie Wright said...

We open 1 present on Christmas Eve and it's always new pj's, slippers, and either a movie or game to enjoy with the family that night.

walk9 said...

We bake a "million" cookies the weekend before to give out to neighbors, teachers and friends.

melissa griffith said...

I think this year we will be celebrating Festivus, complete with The Airing of the Grievances.

melissa griffith said...

I think this year we will be celebrating Festivus, complete with The Airing of the Grievances.

melgriff4@yahoo.com

peg42 said...

All our family gets together and meets at church on Christmas Eve, for Christmas eve mass. Then we have a light dinner together. On Christmas Day we all get together again for dinner.
Thanks so much.
rickpeggysmith(at)aol(dot)com

Dave said...

teh typical ones, but in addition to leaving cookies for santa we sprinkle glitter (sparkles) out front so the reindeer can see our house at night...

entered as davis in rafflecopter

judy gardner said...

we bake a lot of sweets for gifts and to have around the house for family

velvetelvis46@yaoo.com

Maggie said...

On Christmas Eve, we all wear new pajamas and watch TV and snuggle.

My Recent Favorite Books said...


One of our family traditions is driving thru a big Christmas light display every year, we have a great time seeing all of the lights!

Tamara B. said...

we deliver food baskets to those in need during the holidays

Melissa Clark said...

eating and relaxing all day! thats bout it :P

wigget said...

gathering with extended family and exchanging gifts

lgm52 said...

One of my traditions is attending the Christmas program at church

ken ohl said...

having a family get together and dinner

apple blossom said...

make homemade goodies for elderly neighbors and folks in church.

kelly willis said...

my favorite is making cookies and candy with my kids the same way my grandma did with me
kellycurtis@rocketmail.com

Jessica said...

making cookies

Unknown said...

getting together with grandkids and making cookies and decorating them

debijackson said...

trimming the tree debbie jackson
djackson1958 at hotmail dot com

Laurel said...

My extended family celebrates Christmas Eve together. We eat many dishes containing fish (not my favorite part, lol), play games, and at midnight we open gifts from each other.
alwaysneedhim4evr@yahoo.com

Connie Bolick Lee said...

We don't take many photos of our family, I think Christmas would be a good time to take one together every year.

ann said...

Making cookies and decorating the tree

jlmk said...

We go to a holiday parade each year.

Unknown said...

We spend the weekend after Thanksgiving putting up the Christmas tree and decorations. Can't wait!!

Gina F. said...

We decorate for Christmas the day after Thanksgiving with the kids. I like to see the smiles on their faces.

ginaferrell3 at yahoo dot com

LesleyfromWI said...

We decorate our Christmas tree & then watch Christmas movies & drink hot chocolate

Unknown said...

we make lots of christmas candy and cookies for family and friends

Anonymous said...

I would like to start cutting our own xmas trees

Kayla said...

We get pictures done every year!

Anonymous said...

We make Christmas cookies for the neighbors.

rhoneygtn at yahoo dot com

Cindy Merrill said...

We plan to go Christmas carolling this year with some friends!
writer61 AT yahoo DOT com

Cheryl Chervitz said...

I hope everyone has a great Thanksgiving, I will be giving my thanks for everything I do have.

Fari said...

My favorite holiday tradition is baking with my kids and making some hot cocoa with marshmallows, and watching Christmas movies.

Cserafini said...

My favorite tradition is going to see the christmas lights.

shootin4par said...

Going out an picking a Christmas tree and decorating the house.

julis55 said...

my fave tradition is opening presents.

Anonymous said...

I make Polish Pierogis! LOTS of them, hundreds of them! For days.......then we eat them all up! LOL

M. Greene said...

this would be a wonder gift for someone!

blue65829 said...

my favorite tradition is staying bundled up as a family all day!

Crystal said...

I usually work, so I don't really have any traditions.
CrystalW07 at aol.com

sweepmom said...

We get the boys in the car, put on Christmas music and go out to view the light displays.

Unknown said...

does eating count ;) i love visiting family

Unknown said...

The turkey trot! Helps me feel better about the imminent food coma. Lieutcrunch27 (at) gmail (dot) com

Helen Keeler said...

We order in Chinees food on Christmas Eve.

Andrea said...

Our tradition is to be with one set of grandparents Christmas morning and the the other set with extended family in the evening. Lots of food and fun!

Theresa said...

Every year I love to bake and decorate sugar cookies.

llinda29 said...

we always a family gathering

Carrie Phelps said...

My tradition is to dress up as Santa on Christmas Eve and visit my grandchildren and the children I care for as the sneak peeks at me from afar.

FIBERONE said...

We get together for a noon day meal on Christmas eve.

Anonymous said...

We always open our gifts starting with the youngest family member and ending with the oldest which happens to be my Dad.

sflickinger at rocketmail dot com

MaryR said...

Baking with my kids each year.

kellyr78 said...

We bake Christmas cookies together
kellywcuATyahooDOTcom

ShempGames said...

We watch the Friends marathon of Thanksgiving shows and then on the weekend we put up the tree.

julie said...

driving around and looking at the christmas lights

mkjmc said...

Christmas Caroling the Week of Christmas

Anonymous said...

Our favorite tradition. Giving thanks to the Lord before the meal

Seyma Bennett Shabbir said...

no real traditions, eat, play games and nap.
seyma_bennett@hotmail.com

Sarah Hall said...

I like to decorate with my grandson.

Unknown said...

mom and i are always together

Mary Calabrese said...

We enjoy going to the Holidazzle parade together

Audra Weathers said...

We have an odd tradition of watching Seven Brides for Seven Brothers while decorating the tree. I'd like to start a tradition of going out to see lights at least one night before Christmas.

smdrm said...

At Christmas, we open our presents one at a time so everyone can see what's going on. Makes the gift-giving activity last a long time.

Erica Barnes said...

I spend Christmas Eve with my friend and his family, we go a local Italian restaurant for a big feast, then I go to my dad's house on Christmas Day for a family dinner.

kyl neusch said...

get Christmas tree after thanksgiving as a family

ReviewsSheRote said...

we read Luke 2, sing Silant Night in English and German and listen to the bells-my grandparents recorded it on a trip to Germany about 15 years ago and we dig out the tape player every Christmas Eve.

Rebecca Orr said...

We read books about Christmas to the kids every night.
bekki1820cb at gmail dot com

Candie L said...

We love spending 2 weeks together with no work or school (ah the joys of working at a school). Thank you

candieluster(at)gmail(dot)com

tawndam said...

Christmas morning, breakfast is homemade cookies & milk/coffee/hot chocolate...
It's the only day of the year that this is acceptable & encouraged by exhausted parents... ;-)

mtbears819 said...

string popcorn for christmas tree

mtbears819 said...

string popcorn for chrismas tree

Unknown said...

The whole family goes to my mom's house. We eat Chinese on Christmas Eve and Santa comes in the morning.

Diane W said...

After opening presents and a meal we go to the movies together.

emeraldmaz said...

Stockings first thing Christmas moring... santa has a sense of humor in our house...you never know what goofy thing your going to pull out...spam..underwear wrapped individually, its just so much fun laughing with my parents and husband Christmas morning.

Anonymous said...

My family always opens stocking on Christmas Eve.

Growl Tiger said...

Everyone goes to my mom's to play games and open gifts

Anonymous said...

My favorite holiday tradition is decorating the Christmas tree as a family. We always bake cookies and listen to Christmas music.
rsafier92(at)gmail.com

smdrm said...

We play Christmas music just about all the time we're all together. And sometimes we just start singing!

Kristy Thiel said...

We always put up the Christmas decorations the weekend after Christmas!

Mom Knows Best said...

we make cookies

jcwega27 said...

chili dinner on cmas eve
jessicawedwards@gmail.com

Nicole Lancaster said...

A holiday tradition with my family is all the kids decorate gingerbread house a few days before Christmas. We display them at out Christmas Eve party.

Cjnedrow said...

We enjoy singing Christmas carols when the family gets together.
cjnedrow at gmail dot com

Anonymous said...

We have an advent calendar

pattifritz2000 at yahoo dot com
thank you

Sarah Lee said...

My kids love it if we make gingerbread houses (out of graham crackers) and drive around town looking at lights!

Anonymous said...

We always read, "The Night Before Christmas" every year.

Sadie said...

We get new pjs for Christmas eve

Kim H. said...

My one true holiday tradition is to watch the Santa Clause on Christmas Eve. :)

eclairre said...

My favorite Christmas tradition is baking Christmas cookies on xmas eve

CAMWinters said...

We always try to select the perfect real tree, and then we decorate the tree with ornaments we've collected over the years.

pattycake said...

we have an extended family and friends christmas eve dinner

Jessica said...

We bake a lot and do the Truth in the Tinsel.

Anonymous said...

Family get togethers

Selinda said...

Sausage balls on holiday mornings! Always makes my boy smile!

Thanks,

selinda_mccumbers at yahoo.com

Brittany said...

Our Christmas Eve tradition: baking cookies, watching Christmas movies and leaving cookies and milk for Santa

Debra Guillen said...

The family gathers to make tamales (Debra L. Guillen)

Priscilla Benavides said...

We always have a Thanksgiving potluck at my grandpa's house!
priscillavbenavides@yahoo.com

christina o said...

Baking cookies

Carolyn G said...

We make Christmas tamales

Anonymous said...

We decorate the family Christmas tree as a family - full of all the ornaments my sisters and I made as kids.
steph0828 at hotmail.com

Lina said...

We always open christmas presents first thing in the morning and then have a family breakfast.

Holly said...

My family does not cook at all! So we usually order Chinese food on the holidays.

kim burnett said...

decorating the tree

Sara Wood said...

my family does not do traditional dinner. We change the menu every year.

Anonymous said...

Cutting down our Christmas tree.
snowwolf222@yahoo.com

Cassandra Holdeman said...

My favorite tradition is decorating the house the weekend after Thanksgiving.

Becca said...

We go to my aunt's every year for Thanksgiving and Christmas. I really like that :)

doodlebug said...

We don't really have any traditions. My husband's family used to come over on Christmas but they've moved to Florida. This will be our first Christmas alone in 20 years.

Pricousins said...

we enjoy decorating the tree together!

Theresa N. said...

Putting up the christmas tree the day after thanksgiving.
Theresa N
weceno(at)yahoo(dot)com

Sarah S said...

I love taking the kids to see the lights on Christmas Eve. s2inamug at aim dot com

Sndrdee said...

My favorite tradition is when we take the ornaments out and hang them on the tree-remembering who got which ornament what year and how old they were.

Unknown said...

This year I'm doing a children's book advent calendar.

Terra Heck said...

On the Sunday before Christmas the women and older children of the family get together to bake cookies and candies. We then divide the goodies onto trays and pass them out to friends, co-workers, and loved ones. Thanks.
partymix25(at)hotmail(dot)com

janetfaye said...

I like our holiday tradition of eating Seafood dishes on Christmas Eve.

janetfaye (at) gmail (dot) com

Allyson Bossie said...

for us, it's all about putting up the tree. We have hot cocoa, listen to music, and get all festive about the situation!

blessnel said...

We love to have a family Christmas carol night and entertain each other!

Christie said...

watching a christmas carol with the family and eating popcorn :)

Angela Smith said...

We open new pajamas and a new book on Christmas Eve, then snuggle up together with warm drinks.

Em said...

We like to listen to Christmas music starting the week of Thanksgiving!

Unknown said...

We just started (this year) the Elf on the Shelf!! Loving it so far.

Springjoy said...

We use to go to listen to Handel's Messiah every single year around the first of December. Where I live now, that isn't possible (they charge an arm and a leg to get in!) but I always turn it on the CD player and pretend I'm sitting in the church hearing it live. :)

Pary Moppins said...

Champagne & smoked salmon on Christmas morning

Anonymous said...

Writing and receiving Christmas cards, decorating the tree to holiday music, and watching holiday movies on most nights!

Kathy said...

We always open 1 present on Christmas Eve and it is always pj's.

kathy f said...

We love to cut down our own Christmas tree in the mountains and then we decorate it together as a family. So fun!

Carrie Pasfield said...

We buy a Christmas ornament every time a wonderful event occurs. Then we write the date and (if there is room) the details on the back of the ornament. That way when we unpack the ornaments each year we get to remember the happy times. It makes the happy years happier and the sad years more bearable.

buzzd said...

we bake cookies to give to the neighbors

Jennifer Where the Green Grass Grows said...

Making lots of good treats and hanging out with family

Melinda said...

We like to bake cookies for the family!

Melinda said...

We like to bake cookies for the family!

TheresaJenkins said...

we put our tree up Thanksgiving weekend

Frugal Tumbleweed Acres said...

For me, personally, my favorite tradition is making lots of different Christmas Candies.
gourdsrmylife(at)yahoo(dot)com

Living, Learning, Eating said...

We like watching holiday movies and sharing holiday treats together!

livinglearningeating AT gmail DOT com

Carolyn said...

We always go out on Christmas Eve and drive around all look at the lights before opening one present before bed.

Nicole said...

Our favorite tradition is listening to Christmas music and baking cookies while decorating our tree!

Unknown said...

One of our favorite traditions is taking the kids out to look at Christmas lights on Christmas Eve. We get hot chocolate and listen to Christmas music on the radio. It makes me happy to see the smiles on their faces when they "ooh and aah" over the the lights!

Carol said...

It has always been a tradition in my family to always get together and drive around the neighborhood and look at all the Christmas lights.
brand242003@yahoo.com
brandy graham (name on rafflecopter)

Barb S. said...

Participating in an Advent celebration.

Candi Curtis said...

WE read the Christmas story from the Bible. Open one present on Christmas Eve, typically it is PJ's so the kids are in "new" pajamas for the early Christmas morning photos.

Liz said...

We spend all day Christmas day in our pjs and then drive around looking at Christmas lights.

Kimberly said...

I love to bake and decorate Christmas cookies with my kids. Then we take them to neighbors!

Kathy Davis said...

For many years, both my mother and my mother in law (the grandmas) would spend Christmas Eve with us so that they could enjoy Christmas morning with the grandkids. Sadly both grandmas are no longer with us and my children are grown... but we just had our first grandbaby and we hope the tradition will carry on with her.
Kathy Davis
kdavis1@centurytel.net

Jay said...

We love Advent gatherings with other families, We reflect, sing, and share a meal.
rbjjj32825[at]lycos[dot]com

Jay said...

We love Advent gatherings with other families, We reflect, sing, and share a meal.
rbjjj32825[at]lycos[dot]com

Jay said...

We love Advent gatherings with other families, We reflect, sing, and share a meal.
rbjjj32825[at]lycos[dot]com

Mary said...

My favorite tradition is our family get together to bake cookies!

Barbara Montag said...

My favorite tradition - each year my sis and I go see a Christmas play!
Thank you.

Nikki S. said...

Every year I let each of my kids pick out a new ornament for the Christmas tree that represents their current interest. We have a tree full of memories with more to come.

NStrong3604 at yahoo dot com

Sharla Wilkins said...

Christmas tree up right after Thanksgiving. And cookies. LOTS of cookies!!

mary krieg said...

making cheesecake cookie squares

Kelly Massman said...

we love baking cookies and getting together with family!

♡♥♬ Louis ♬♥♡ said...

we like decorating the tree together

Thank you for hosting this giveaway

Louis
pumuckler {at} gmail {dot} com

Dani said...

Even though my kids are adults, we still follow our tradition of opening one present on Christmas Eve. It's always pajamas, too.

Rebecca said...

We decorate gingerbread houses together!

Stevie said...

I just always look forward to having dinner w/ my parents & getting together w/ my aunts & uncles

Kristen said...

We like volunteering at ushers at a local holiday choral concert for charity.

Natalie U. said...

We all watch A Christmas Story together
pedidentalasst at yahoo dot com

Unknown said...

Xmas morning we have from scratch cinnamon rolls and fruit salad with mimosas and coffee!
Ttrockwood
Ttrockwood@yahoo.com

Denice P- doozercries said...

I find what I love about the holidays is baking. I'm going to have my nieces and nephew come to my house so that we can bake sweets. It's really nice to spend time with them before they grow up.

denice p
doozercries at yahoo dot com

Andrew L. said...

We decorate cookies :)

Unknown said...

Our family tradition is pigging out and passing out.

Unknown said...

All the kids come over and bake cookies together.

April Yedinak said...

My fave tradition is baking and decorating with my kids while we listen to Christmas music.

april yedinak

PAIGE said...

Our family strings popcorn on the tree Christmas Eve.
elysesw@aol.com

Betsy Barnes said...

My favorite holiday tradition is decorating the tree. We have always done this as a family and now that our son will be 20, we are still doing it together :)

Unknown said...

We have Christmas Eve at Grandma's house.....which now happens to be me! What fun. I have 6 kids, their spouses and 10 grandkids so it makes for quite a group! Lots of fun, food and happy people, but none happier than me to have them all here!
hondaray6 at hotmail dot com

Marysa said...

We love buying a fresh tree, going for a horse-drawn sleigh ride, and leaving out cookies/carrots on Christmas eve.

Jennifer T. said...

My daughter and I decorate a gingerbread house each December.
jtmagmom73(at)gmail(dot)com

Nikki said...

My annual tradition, lately, is buying Thai food and watching all the NBA games on Christmas Day

Wanda McHenry said...

We have Sauerbraten every Christmas Eve and watch a new Christmas movie.

Wanda McHenry
wbailey113 at hotmail dot com

«Oldest ‹Older   1 – 200 of 400   Newer› Newest»